The Department of Culture and Creative Enterprise Management is the first academic unit that focuses on domains of culture and creative industry and enterprise management in Taiwan. The objective of the department is to train culture and creative management professionals with sales and marketing expertise based on core competence of sales and marketing management of the industry from both teaching and research. To develop the department with distinguished features on sales and marketing as well as management of cultural and creative industry and enterprise, the trend of national economic and industrial development, by integrating faculties with cultural and creative, industry management, digital publishing, sales and marketing, and financial specialties. The department would like to train our students with sales and marketing management, digital publishing, culture and creative assets appraisal, and cultural creative tourism capabilities to meet the demand of newly raising industries in Taiwan.

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